If a price quote is negotiated and a change occurs, how should the funeral home present price information during this period?

• A. Display only a price range with no specifics.
• B. Present out-of-date prices only.
• C. Present the current price list and indicate any negotiated updates with the new price.
• D. Withhold price information until the consumer asks.

Answer: (C)

When price information is being negotiated and changes can occur, the key is transparency and accuracy. The funeral home should display the current price list and clearly indicate any negotiated updates with the new price. This aligns with the FTC Funeral Rule, which requires price information to be up-to-date and communicated plainly so consumers can compare offerings accurately. Showing only a range, using outdated prices, or withholding information would mislead or confuse the consumer. By presenting the current prices and labeling the negotiated changes as updates, the consumer sees the true, latest costs and understands exactly what has changed.